Mercado Livre's Black Friday is iconic, and paying with Mercado Pago makes it even better. So we brought both campaigns together in an unprecedented activation, turning all of Mercado Livre's yellow-toned scenography into a "blue invasion" by Mercado Pago, with Maísa as the protagonist of both, of course. That way, after choosing your product, all you have to do is use the Digital Bank to enjoy even more benefits.